Skip to main content

About Us

Built For Women by Women

We are a dedicated group of female professionals who are passionate about helping other women through their menopause journey. We are committed to providing full-solution information for women through menopause, and that means a focus on health and wellness. We are the first provider of virtual menopause health assessments by regulated and certified Menopause Health Practitioners, combined with a digital therapeutics platform that provides wellness strategies to manage symptoms and improve health.

Our Team

Hoda Soboh

Chief Executive & Technology Officer
BA, 25+ Years Business Leadership, Successful Entrepreneur. Hoda leads business development, capacity building & implementation of functional divisions. Hoda also leads the development of the technology platform as well as raising capital to enable accelerated growth.

Nese Yuksel

Chief Research & Product Development Officer
Professor, Faculty of Pharmacy & Pharmaceutical Sciences. Nese leads development of the research-based proprietary methodology informing practice & programs. Nese also leads evolution of our AI strategy as well as development of training programs.

Amanda Thebe

Chief Wellness & Branding Officer
Certified Trainer & Nutrition Coach, Best Selling Author of Menopocalypse, Social Media following 100k+. Amanda leads the development of Digital Wellness programs & tools guided by our methodology. Amanda also leads brand identity & brand growth strategy.

Ardelle Piper

Chief Medical Advisor
Obstetrician/Gynecologist. Ardelle leads the operationalization of our methodology through assessments delivered by licensed healthcare practitioners. Ardelle also leads our corporate social responsibility & partnership with the physician community.